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Senior Product Marketing Manager

Tavus

Tavus

Marketing & Communications, Product
San Francisco, CA, USA
Posted on Friday, May 10, 2024

Description

At Tavus, we're at the forefront of AI generative video technology, offering advanced APIs to developers and product teams. Our cutting-edge models enable a wide range of applications, from text-to-video with AI avatars to real-time interactions, powering innovation across industries like video communication, marketing, sales, education, and more. As a Series A startup backed by $25m from top investors including Sequoia, Y Combinator, and Scale VC, we are gearing up for our next growth phase. Join us in driving the future of AI video technology. Check it out for yourself 😎

We're looking for a Senior Product Marketer to help drive product marketing efforts at Tavus, reporting to the Head of Marketing.

You will focus on our developer & product audience. You will drive end-to-end product launches including enabling sales and success teams. You will analyze product launch metrics and make recommendations on how to improve the developer marketing funnel.

Your Mission 🚀
  • Deeply understand the market and our target customers in Product and Engineering, including their motivations and pain points around build vs buy decisions
  • Define positioning, develop messaging, and create collateral to convince buyers to adopt and build with Tavus APIs
  • Own the launch of new products and capabilities, end-to-end, including measuring their success
  • Guide product vision, influence roadmap, and develop go-to-market strategy to deliver business outcomes
  • Own and continually improve our sales narrative and pitch deck as our product matures and our understanding of the market, competitors, and customers evolve
  • Create written and video content to enable our sales and success teams to close new deals and expand existing accounts, including customer stories, competitor battle cards, product fact sheets, and buyer personas
  • Support growth marketing with written and video content for social, website, influencers and other campaigns
  • Occasionally jump into other marketing functions with the opportunity to learn about managing influencers, events, pr, and more.
Requirements
  • 5-7 years of experience in B2B marketing roles, ideally direct experience in a product marketing role for developers or product leaders
  • Demonstrated success leading end-to-end launches
  • Excellent written, verbal, and visual communication and presentation skills
  • Ability to work autonomously in a startup environment and work cross-functionally to influence leadership, align stakeholders, and execute quickly with business partners
  • Attention to detail and the ability to synthesize a lot of information into a concise, compelling message
  • A genuine curiosity for AI video and bonus if you have experience in video or AI products.
  • Strong organization and project management skills
  • Experience with strategy development and long-term goal setting

Please note that this position is a hybrid in San Francisco and we offer relocation. However, we are open to this position sitting in New York as well.


Benefits

When you join Tavus, you’re joining a family. Our work is driven by our team, and our success is shared by all. This position has a flexible work schedule, unlimited PTO, extremely competitive healthcare and gear stipends, as well as, of course, plenty of fun! At the end of the day, we want Tavus to be a place for you to learn, directly drive impact, and be with a team you love.

To learn more about our team culture, and benefits, check out our hiring page!

Tavus is growing fast, and we’d like you to grow with us! Are you excited to get your hands dirty and join the digital marketing revolution? Drop your resume and we’ll be in touch!

We are not looking for cultural fits, we are looking for culture creators. In fact, diversity is what drives our success – it’s at the core of how we hire, communicate, and work. We are inclusive to all and combine our diverse backgrounds, skill sets, and thinking to build the best experiences for our clients.